June Jo Lee is co-author of the children’s picture book, Chef Roy Choi and The Street Food Remix, about the Korean American chef who remixed the flavors of L.A. with the Korean taco and kickstarted the modern food truck industry, thereby revolutionizing American fast food. Like Choi, she was born in Seoul, South Korea, and moved to the United States, where she grew up eating her mom’s kimchi. June Jo is co-founder of READERS to EATERS, a Seattle area based award-winning independent book publisher with a mission to promote literacy about our Food System, and literacy through stories about food.

June Jo Lee is also a Food Ethnographer working to address our Modern Hungers by applying the design principle of “foodcare” — care for those we feed, and those feeding us. Currently, she is the resident food ethnographer for Google Food and UMass Dining, providing user insights, multi-stakeholder design and strategic visioning. Previously, she was VP of Strategic Insights at The Hartman Group, leading projects for Whole Foods Market, Starbucks, Kraft, Nestle, PepsiCo, General Mills, and others. June Jo studied anthropology of food at Harvard Graduate School of Arts and Sciences, and started her career in food as a produce team member at the original Whole Foods Market in Austin.